The purpose and aim of Speak;Easy was to create a culture of ease around sharing, reflection, and growth. The goal was to redefine experiences and perceptions of therapy while approaching therapy differently. We knew we needed to rebrand the website and use social media thoughtfully to connect digitally in order to gain brand awareness.

I developed a library of content assets in the form of brand photography, redesigned the website to elevate the digital experience to match with in-person service, and managed social media to help with the visual storytelling aspect of Speak;Easy.