Checking-in on social media with Detroit Foundation Hotel
It’s easy to get lost in the noise. The challenge was to craft engaging and stunning visual content that captures the true essence of the former Detroit firehouse turned hotel. I created a framework for strategy, visual design, and monthly photo shoots to develop new assets to help share the hotel’s story and to leave a lasting impression.
DELIVERABLES
Visual Design
Photography
Social Media Strategy
Social Media Scheduling
Copywriting
YEAR
2022
The Showcase
I provided creative and strategic solutions to connect online audiences to create a memorable experience online that matched the experience in real life at the Detroit Foundation Hotel.
WHAT THAT LOOKS LIKE
Social Media Management
Grid Planning
Content Scheduling
Creative Direction
Custom Branded Templated + Resources
Monthly Photo Shoots